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Money

Checkout and purchases

What a buyer sees, from the Buy now button to their download link, and where they find it again.

When an offer is on sale, readers buy it on your site and pay through Stripe Checkout on your own Stripe account. The money goes straight to you. This page walks through what the buyer sees, so you can answer their questions and know what to expect.

How a reader buys

  1. The reader opens the offer's page on your site, at https://you.kolea.pro/offers/ followed by the offer's SKU, or your published sales page. https://you.kolea.pro/offers lists everything you sell.
  2. They click Buy now. A signed-in member pays with the address they signed in with. Anyone else types their address on the Stripe payment page.
  3. Stripe takes the payment and sends them back to your site.
  4. The return page says "Confirming your payment" and checks again every few seconds.
  5. As soon as Stripe confirms the payment, the page thanks them and shows a Download link for the file.

If you set up a thank-you mail in Launch Studio, the same link arrives by email too.

Finding it again

The download link belongs to that buyer alone and does not expire. A buyer who loses it can sign in to your site with the address they paid with and open Your purchases at https://you.kolea.pro/members/purchases, which lists everything they have bought with its link. You can also resend the thank-you from the sale's page. See Sales.

What the return page can say

  • Still processing. Some payments, such as bank transfers, take days to clear. After about three minutes the page stops checking and tells the buyer to sign in later to find their download.
  • Payment received, order not complete. The buyer paid but Kōlea could not hand over the file. The page tells them you have been told and that they do not need to pay again. You fix it on the Store screen. See Stripe.
  • File removed. You removed the offer's file after they paid. Their link works again as soon as you upload a file.
  • Refunded, failed, or closed unpaid. The page says so, and offers no download.

Things to know

  • The return page grants nothing on its own. Only Stripe's signed confirmation books the sale and makes the download link.
  • A paid sale is booked once, even if Stripe reports it more than once.
  • Buying does not subscribe anyone to your newsletter. A buyer who was not on your list is added quietly as a buyer only, and is not sent marketing mail.
  • One visitor can start at most 20 checkouts an hour on your site.
  • Files leave only through each buyer's own link, and every download is counted.
  • An offer that is retired, unpriced, or has no file is not shown, and its Buy now says "This isn't for sale right now."