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Write and send

The editor

A quiet page for long writing. One draft is the email and the post on your site.

The editor

What it is

I write long. Most of my newsletters are a thousand words or more, and most email editors I've used were built for a promo with a big button. They fight you the moment you want a code block or a table.

Kōlea's editor is a quiet page made for long writing. One draft is both the email and the post on your site, and the tools that check your work sit beside it so you never leave the page.

The editor's slash menu open over a draft, listing block types

01 The editor

Press / for anything

Type a slash and pick a block: headings, lists, checklists, a button, an image, code, a quote, a divider, a table, a toggle, a YouTube video, or a strip of testimonials. Type @ to drop in a reader's name or any merge field.

  • Code blocks with highlighting for 15 languages, Elixir included, so a technical newsletter looks right in the inbox and on the web.

  • Tables, toggles, and checklists, the things you reach for in a long tutorial, and the reason I ended up building this editor.

  • A YouTube block that turns into a link in email, since inboxes can't play video. The post on your site gets the player.

  • Drag blocks around, or drop and paste images in, so rearranging a long piece doesn't mean cutting and pasting paragraphs.

The editor with a draft on the left and the writing checks and sending options on the right

02 The editor

Your checks live beside the page

The side column holds the slop meter, the reader council, who gets it, and a button to send a copy to yourself. You write, glance right, fix, and keep going.

  • The slop meter underlines as you type, so you catch the machine-made habits while you're still in the sentence.

  • The reader council is a click away, three readers and an editor in about a minute, and Claude to fix what they find.

  • Send it to yourself before anyone else, and see exactly what lands in an inbox, with your real from address.

03

One editor for everything

Broadcasts, sequence mails, templates, and posts all use the same editor, so there's one set of habits to learn. A broadcast can go up on your site the moment it sends.

  • Write it once and it's an email and a post, at a link that won't change, without copying anything between tools.

  • Fix a typo after it's sent, the saved copy changes and nothing is sent again. Kōlea keeps the copy that went out, so you can always see what readers actually got.

The short version

  • Made for long pieces, with images, quotes, code, tables, and buttons. Press / for blocks.
  • The Ghostwriter, the slop meter, and the reader council sit beside the page, so you never leave it to start or check your work.
  • The same editor writes broadcasts, sequence mails, templates, and posts.
  • Send a copy to yourself and see exactly what lands in an inbox.

Try it on your own list

Free for your first 500 subscribers, no credit card needed. We'll help you move your list over.

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